marketing principle

marketing principle
commercialisation; mercatique

English-French dictionary of Geography . . 2007.

Игры ⚽ Нужно сделать НИР?

Regardez d'autres dictionnaires:

  • Marketing accountability — is a term that signifies management with data that is understandable to the management of the enterprise. Overview Within marketing accountability the expression “integrated marketing communications” (IMC) implies that marketing and… …   Wikipedia

  • Marketing — For the magazine, see Marketing (magazine). Marketing Key concepts Product …   Wikipedia

  • Marketing plan — A marketing plan may be part of an overall business plan. Solid marketing strategy is the foundation of a well written marketing plan. While a marketing plan contains a list of actions, a marketing plan without a sound strategic foundation is of… …   Wikipedia

  • Artificial Intelligence Marketing — (AIM) is still at an early stage but the widespread of high performant and affordable technologies and the advance, documentation and approachability of Artificial Intelligence mean that AI is now a more plausible solution to the pursuit of the… …   Wikipedia

  • Relationship marketing — is a form of marketing developed from direct response marketing campaigns conducted in the 1970 s and 1980 s which emphasizes customer retention and satisfaction, rather than a dominant focus on point of sale transactions. Relationship marketing… …   Wikipedia

  • Country of origin principle — For a discussion of labelling and marketing products according to their place of manufacture, see Country of origin. The country of origin principle is a principle in the law of the European Union for resolving conflict of laws between Member… …   Wikipedia

  • McMillan integrated marketing — Infobox Company company name = McMillan company company type = Private company slogan = foundation = 1996 location = Ottawa, Ontario, Canada San Francisco, California, USA key people = Gordon B. McMillan, President Chief Creative Officer industry …   Wikipedia

  • Profit impact of marketing strategy — The Profit Impact of Market Strategy (PIMS) database yields solid evidence in support of both common sense and counter intuitive principles for gaining and sustaining competitive advantage : Tom Peters and Nancy Austin. It was developed with the… …   Wikipedia

  • consumer-oriented marketing — A principle of enlightened marketing holding that a company should view and organize its marketing activities from the point of view of the consumers of its products and services …   Big dictionary of business and management

  • innovative marketing — A principle of enlightened marketing that requires a company to seek real improvements in its products and its marketing …   Big dictionary of business and management

  • value marketing — A principle of enlightened marketing holding that a company should put most of its resources into value building marketing investments …   Big dictionary of business and management

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”